Our Philosophy "Customers for Life"

La Jolla Finance is known as being a leader in the lending industry. Founded based on the principle that clients deserve loans without the excessive loan fees that many brokerages charge. Most importantly we are dedicated to giving what we promise, no surprises at the end. We value each and every client and we are continuously looking in their best interests from the beginning of the loan process to the end. Our reputation, friendliness, and professionalism is the sole reason we have a strong client relationship reaching to a large number of clientele. La Jolla Finance delivers excellent customer service along with the security of being part of an established and respected mortgage company. At La Jolla Finance, we meet our customer's expectations through twenty-four hour service, delivering competitive rates, and a hassle-free loan experience. La Jolla Finance offers the borrower a variety of products, including first mortgages, fixed and variable equity lines of credit and no closing cost refinances. Our online capabilities allow the borrower to communicate with knowledgeable loan agents from home, work or on the road.

Low rates and fees through knowledge and technology

We use the most advanced technology available to close loans quickly, and at a low cost to you. By combining the use of the Internet along with advanced processing software and automated underwriting systems we have taken the mystery out of approving and closing a home loan.

Why pay more?

With over 40 lenders in our portfolio, La Jolla Finance always offers the best rates - at the lowest cost - to our clients. We also provide knowledgeable loan officers who have the tools and dedication to make every loan transaction a smooth and painless one.